ISL now has three Google Analytics certified members on its team. Erin MacDonald, Stephanie Lummis, and Steve Lionais have successfully completed the Google Analytics Individual Qualifications exam. The GAIQ tests knowledge in the areas of:
- Interpreting and analyzing reports
- Customizing filters, goals, & ecommerce tracking
- Set up and management of GA accounts and profiles
These qualifications further strengthen ISL's knowledge in this area as ISL is a Google Analytics Authorized Consultant (GAAC) - a company designation. These analysts will be able to further assist clients in gaining insights that can help:
- Attract qualified website visitors
- Create more effective marketing campaigns
- Improve their website’s ability to generate revenue
The Google Analytics Individual Qualification (IQ) is a proof of proficiency in Google Analytics. After passing the GAIQ test, individuals are effective at leveraging Google Analytics within their organization and helping others to do the same.
ISL web marketing and development delivers strategy, development,
web design,
Internet marketing and website management services to our clients. Learn more about ISL’s
Google Analytics Services.