ISL Web Marketing & Development

May 2009

featureMonthly Commitmentby  Stephanie Lummis

You may have noticed this monthly eNewsletter has not always lived up to its billing. 

In site is a year old and ISL is not practicing what it preaches. We remain committed and thought our struggle to publish an issue each month was worth sharing. 

Discover the importance of eNewsletters 

In The Numbers
Online Business Models: Where's the Money Going?
by Steve Lionais


If you’ve been reading the news, you’ll know that there are some serious problems afoot in the traditional ‘paper’ publishing industry.You may assume that an advertising-supported business model just won’t work in these economic times.

Find out secrets to creating value

In Practice
Listen to Your Users: Designing for Scrollby Stephanie Lummis

High school students love and want scrolling on the homepage. It's important to know and listen to what your users like and want to see on the net.

Design tips for long pages




ArchiveD Issues 
November 2011: Tips for choosing an eCommerce solution, LinkedIn company pages, Events as goals
July 2011: What are QR codes, In-Page Analytics, SEO and social media
October 2010: business objectives & emarketing, choosing web content, websites & social media
July 2010: value of website experience, CANSPAM Act, PPC vs. SEO
April 2010: website versioning, anatomy of an email, hold your emarketing campaigns responsible
Winter 2010:
ungoogle yourself, new goal setting in Google Analytics, cleaning up your website
November 2009: wading into Internet marketing, get LinkedIn, greater intelligence from Google Analytics
Fall 2009: Facebook for your business, website analytics, social media trends
August 2009: YouTube for your business, Intranets, benchmarking in Google Analytics
July 2009: choosing a web provider, photo selection, how to use site search
June 2009: hyperlinks, SEO basics, web governance
May 2009: monthly commitment, online business models, designing for scroll
March 2009: internet junkie, dropdown menus, benefits of online measurement
Winter 2009: website resolutions, facebook etiquette, visitor stats
December 2008: social media, campaign performance, PPC ads
November 2008: web marketing, keywords, A/B testing
October 2008: usability, bounce rate, website performance
September 2008: ROI, link building, PPC campaign
August 2008: mobile friendly, top content, corporate blog
July 2008: website = asset, emarketing, can-spam
June 2008: web 2.0, google analytics, landing page