Investing in a website re-design can be daunting and resource intensive. That doesn't mean your site has to continue to languish. ISL's website consulting services and workshops let you make incremental changes that can have a big impact on performance.
Your website is your most important communications tool and used properly, your website can grow your business. The hard part is determining what business strategy is right for you.
A usability audit is a fast, cost-effective way to identify common usability issues that act as barriers to task completion, and create frustration, ambiguity or uncertainty for your website visitors.
User testing focuses on your users’ behaviours and gets at the heart of user interaction with your website. Do people actually follow the paths you expected them to take?
Users read differently online than on paper. Therefore you need to write differently. Good web writing improves conversion rates instantly.
Accessible web design is not the law for most organizations - but it just makes good sense. Accessible websites are more usable for everyone and improve search engine findability.
An accessibility audit evaluates your current website with respect to the W3C's Web Content Accessibility Guidelines and North American standards. You'll receive a report detailing recommendations for meeting the guidelines and why they are important to accessibility.