Improve usability and findability in one hour
The web is a unique medium for delivering content and tasks such as reading are performed differently. Therefore you need to write differently.
Writing for the web gives people confidence in their clicks
Creating effective content pulls people deeper into your website and increases conversion rates. This workshop will provide tips and tools you can apply as soon as you get back to your office. You will learn:
- Why web writing is important
- How users read on the web
- How to identify keywords
- How to format content areas, including body content, page titles, navigation text, headings, image tags, keyword tags, and hyperlinks
- How to apply the guidelines in the context of your web design
Book your web writing session today.
Great web writing has given Eye Catch Signs a dozen top ten rankings on Google - just 6 weeks after launch.